I do not know why, but whenever we talk about online marketing, Iraq Email List brands, companies and professionals focus mainly on the country we operate and discard a broader vision at a stroke: international marketing. If the digital environment has eliminated one thing, it has been geographical and communicational barriers. Allowing our brand messages to impact thousands and thousands of miles to a potential target audience of millions and millions of people. So why is it still a pending issue for the vast majority of brands and companies? Why are the same blocks created when taking the step? Is it that the expression of company internationalization still generates uncertainties?
The answer to all is YES. In this post we want to do our bit to help give that final push. So that brands and companies Iraq Email List are launched to design international and digital marketing strategies. What is international marketing? According to Wikipedia, international or global marketing is: “Marketing carried out by transatlantic companies or companies that cross national borders … being an extension of the marketing techniques used in the main country of the company …” In other words, when we market and sell (there is a monetary exchange) our services and products outside our country of origin. Therefore, international marketing is a concept intrinsically linked to the internationalization of companies and therefore to the export of products.
In short, to the presence of the brand, of the brand’s products in the foreign market. Premises for international marketing Therefore, when we decide to take this leap we have to be very clear about the following premises: 1- What products and services are we eu phone number going to sell abroad . Do not have to start with our entire product portfolio, it is advisable to launch a pilot and test. 2- We have defined our target or target audience . A typical mistake is to extrapolate the customer profile data from my country to the country where I want to sell. 3- Do I have the financial and human resources to make the leap?