A question whose answer I have very clear. But that seeks to Estonia Email List generate debate or remove those professionals and brands that still resist it. Digital marketing has to get the conversion. Conversion understood as the direct or indirect realization of the objective set. Either a sale or a lead. If you don’t have conversion goals on your website, you don’t do digital marketing. There’s no more Landing pages are the fundamental tools to generate this step. That action necessary by the web user to go from visitor to contact or lead to customer. But I do not want to anticipate anything else.
Let’s go to the mess !!! What is landing page A landing page or landing page (in Spanish it is also cool); it is a digital marketing tool. A tool designed with a single purpose, to generate an action. An action by the digital user, the one who for a very limited time becomes Estonia Email List a visitor to your website. And that as a brand “we want” to go from visitor to contact. A contact or lead, if you read correctly. Because I don’t just use the cookie for remarketing; but because I want him to be himself, the user, the one who leaves his email.
The one who provides me with the data or information I need to be able to work in online marketing. Therefore, every landing is a web page or “one page”, with a defined conversion objective that seeks to link the user with the brand. What is a landing page for? eu phone number Once the definition of the concept has been clarified, we will continue moving forward. It is clear that landing pages are mainly used to generate leads or contacts. It is obvious that if I generate leads, I also generate web traffic Leads or contacts that I will later use in my digital marketing strategy.