This year the slogan of World Tourism Day CPA Email List is directed to technology, understood as a way to attract tourism, especially in local areas, those most affected by the pandemic . The UNWTO , led in this edition by the nations of the Mercosur bloc (Argentina, Brazil, Paraguay and Uruguay, with Chile as an observer), dedicates this edition to highlighting rural traditions, cultures and gastronomy, betting on sustainable local tourism and for the generation of employment to economically recover the places that, normally, are not in the media focus: the towns . Is technology salvation? Some believe that it is, that is why they CPA Email List have invested in computer science advancement and personalized experiences in order to make their business a tourist attraction. Successful strategies to promote rural tourism The Valley experts assure that to promote rural tourism, service companies must integrate the new Information and Communication Technologies into their business strategy .
Rural digitization begins by offering services on web pages and mobile applications, in addition to using artificial intelligence, chatbots, to answer customer CPA Email List questions immediately and automate processes. They also include other updates such as implementing online payment systems and establishing a strategy in social networks to attract and retain customers. The fear of traveling is one of the consequences of the virus, which has caused the decrease in reserves. To combat this concern and make tourists feel comfortable and safe, the solution that some locals propose is to try before traveling , which translates into knowing the accommodation and destination through a virtual reality experience , thus generating confidence in the user prior to purchase. CPA Email List Tourism should deviate towards sustainability , perhaps it is not as important to generate new attractions as to explore existing ones. Creativity, innovation and development are the elements indicated by the RePueblo initiative .
Its methodology is unique, it consists of the immersion of 10 professionals for days in a territory to detect the tourism opportunities offered by the land and develop an action plan to undertake and eu phone number invest CPA Email List in it . Sustainability does not consist only in a commitment to the environment, for this reason, Barcelona has created the Biosphere initiative , a seal to recognize “those tour operators who are committed to responsible and respectful management with the environment, culture, working conditions , gender equity and social and economic return ”, according to Turisme de Barcelona . Supporting local and sustainable gastronomy is another of the key points pointed out by the World Tourism Organization (UNWTO) , a case of success is that of “Taste of Fethiye” , originated in Turkey. For 5 years, small farmers have distributed their crops of fresh fruits and vegetables to 24 nearby hotels, thus.