Find your influencers Or micro influencers , the better. Marketing List Senior Homes More than one social media agency and influencers are already talking about these types of profiles because of how useful they are for the user and the credibility they provide. The microinfluencers are profiles that have fewer followers than a influencer traditional but share a content to its users, it has much value . That these types of people recommend your products is of great interest to their audience. Play with the draws Both with influencers and without them, play with giveaways Marketing List Senior Homes and contests to gain followers and generate those expectations (and desire, why not say it) to try your products. Many of those who do not get access to your products for free through a contest, may be encouraged to pay for them. In this way, with the same action, you gain followers and, probably, buyers.
Inditex’s success is indisputable: despite the fact that the last few months have been a challenge for the fashion industry, the online sales of the Spanish giant recorded growth in their online sales, which during the third quarter of 2020 amounted to 77%. Inditex’s online sales grow 77% annually and already account for almost a third of the total However, Marketing List Senior Homes more than 10 years of success require a constant effort, especially for a group that according to its history , came a little late to the internet sale, a channel in which there is no time to lose. Image: screenshot Thus, after building the world’s largest fashion empire without large investments in traditional advertising campaigns, Inditex will now test gamification as a way to boost the sale of Pull & Bear: a video game on Facebook called “Pacific Game”. With this effort, the clothing brand hopes to attract younger consumers,
And not simply to achieve direct sales, but to build a stronger relationship with this market segment, an effort to sustain the digital growth of the brand after the end of the lockdown. eu phone number at the same time that it offers an original and fun experience on its social networks . Collect Pull & Bear clothing items in the new video game on Facebook Although several brands have promoted their products within different video games, Pull & Bear takes its bet one step further: creating its own video game on Facebook that, in addition to attracting more traffic to its website and boosting the download of its mobile apps, will also be able to offer a more fun way to share discount codes with the most skilled gamers or on special occasions. The video game has been designed by the Spark AR platform and is supported by Facebook Creative Shop.