Thus, we can understand with relative simplicity why data privacy for brands has become so important in recent years. For this reason, in this post, we will explain these aspects in depth: What is data privacy? What data is considered private on the Internet? Why is data privacy important to brands? How to Bermuda Email List turn data privacy into a Marketing strategy? 4 keys to establish trust between the consumer and the brand How to design a good data privacy strategy? You made it to the end! Enough to understand everything about it, right? Well, let’s get started! What is data privacy? In principle, data privacy or information privacy are a series of rights that people have Bermuda Email List regarding how the information they provide to a given organization is collected, ordered, stored and used. It is often confused with the concept of data security.
The benefits of static landing pages
Unlike this, the main purpose of data privacy is to define the protocols for the treatment of user information, while data security refers to those mechanisms used to protect this data from third parties, malware or data theft . So, we can conclude that data privacy for brands is, in short, that set of guidelines that Bermuda Email List commercial organizations use to collect, save and use the information of their consumers or potential customers . This procedure has the purpose of offering them better products and services and, at the same time, guaranteeing the careful and responsible treatment of them. What data is considered private on the Internet? We have defined that user and customer data is a very sensitive aspect, especially in an age where security breaches and leaks seem to be the order of the day.
Static or interactive landing page
In this context, it is important to define which data is considered private on the Internet and which is simply routine information that can be shared from one company to another and that does not “harm” or harm its owner. Therefore, it is crucial to understand that there are two major classifications Bermuda Email List when it comes to information: confidential and public. Let’s see their characteristics and differences. Confidential information Obviously this term is very general and changes in each case or, at least, in each legislation. However, there are three elements that clearly define what confidential data is: They are personal data, that is, it contains information directly related to the identity of the individual, such as names, surnames, identification document, bank account, credit card number, among others.