Instead, you could do it correctly by following good SEO practices and writing something like: «Looking for the perfect gift? Choose our perfumes! They are ideal for all people and there are so many options that you will undoubtedly find that scent you have been Maldives Email List looking for so much. ” Do you notice the difference? Why is keyword staffing no longer necessary for good positioning? From Google Panda it is considered that keyword stuffing is spam , this because in a certain way we force the search engine to position a content just because of the excessive use of the keyword. And while it may “work” today, it is very short-term. By doing so you will be able to check that your page is positioning Maldives Email List itself. However, after a few days, you will find that it will start to go down very quickly. But why? Basically because Google’s algorithm has already determined the black hat , leading to an algorithmic penalty.
What are the trends in this new consumer profile?
And although before 2011 you only needed to add the keyword you were looking to position many times to occupy the first results, currently, it is nothing like that, since, although you do need to add the keyword, you must do it accurately. And of course there are other ranking factors as well, such as: Domain factors Site loading speed That the site is Mobile-friendly or responsive Avoid excessive ads Correct use Maldives Email List of the keyword Fulfill search intent That the content has specialty, authority and reliability (EAT) Originality, length and depth of content Correct grammar, punctuation, and syntax Content updates Internal and external links Multimedia content Site reputation Presence of the terms of service and privacy And many more! Since these mentioned are just some of the factors that Google currently takes into consideration to position a website .
The social media effect
It is even estimated that Google’s algorithm is made up of about 200 ranking factors. What are the risks of Keyword Stuffing? Google cannot be manipulated , so “sooner” or later it will discover all the black hat practices and the consequences will not be pleasant. Among the main risks we find: Increase the churn rate Users are looking for answers, they do not want to read the same keyword 500 times, so when they Maldives Email List discover that the content of your website does not respond to their search intention and is unreadable, they will close the page immediately . This in a few words means less dwell time , fewer conversions , higher bounce rate, minimal interest in your other content, you will not be considered an expert in your market, it weakens the user experience and many more negative consequences that directly affect the reader. and, of course, to your company and website.