In this fifteenth installment of Marketing Pills , we Russian Federation Email List a critical point in marketing: the customer as the center of the digital marketing strategy. The client has and should be the center of any digital marketing strategy, so it is necessary to know it, analyze it and have all kinds of data to be able to segment, optimize resources and achieve the objectives set. It is not valid with socio-demographic data, or purchasing and consumption habits … we have to go a step further. In just 2 minutes, we answer the question: Is the customer a value factor? Discover all the keys to this question by pressing play.
The customer is no longer that person outside the company to whom we sell something to earn money … It becomes the center of the strategy and any action and decision must always be taken with the customer in mind. Hello José, I loved today’s pill very good because I share the belief that we Russian Federation Email List are here to advise our clients, and therefore the recommended actions must be personalized for each client, each one is a different world and must differentiate itself from the others. The essential key is to be clear about your positioning, segmentation and clear about your business strategies.
Very good video, clear and concise. Strongly in line with targeting ever smaller market niches. Due to the sector in which I work, the hotelier, it is one of the characteristics that we need the most, to focus on a specific segment, create many segments eu phone number and from there “attack” each one of them according to the needs. Keep in touch You have not been able to say it more clearly Juanma, the problem is that many companies (and I know the tourism sector well) do not know how to segment, that is, define customer profiles to whom to launch actions specifically designed for them.